Product Photos

Reference Images and Style Presets

1 min read

Reference Images

Reference images are how Mashup tells the model what your product looks like. Without a reference, the model would invent a generic product matching your text prompt — useful for ideation, useless for your actual catalog.

Pick reference images that show the product clearly:

  • Clean, well-lit photos work better than dim or cluttered ones.
  • Multiple angles help (front + side, or front + detail).
  • Avoid heavy filters or overlays — the model may interpret these as part of the product.
  • Higher resolution is better, up to about 2048px on the longest edge.

You can pick a maximum of two references per generation. Adding a third produces no additional value and can confuse the model.

Style Presets

Style presets save you from writing the same prompts over and over. Available presets include:

  • UGC — Casual, hand-held, social-media-style imagery. Shallow depth of field, lifestyle context, often with a partial face or hand in frame.
  • Lifestyle — Editorial lifestyle imagery. Product in use, in context, with environmental storytelling.
  • Studio — Clean studio photography. Plain backgrounds, professional lighting, e-commerce catalog aesthetic.
  • Flat Lay — Top-down product arrangement, often with complementary props.
  • In Use — Product being used by a human, showing function and scale.
  • Outdoor — Natural settings, often with golden-hour or overcast lighting.
  • Holiday — Seasonal aesthetics — pumpkins and warm tones for fall, snow and pine for winter, pastels for spring.

Each preset is a pre-written prompt template that the studio combines with your reference image. You can edit the prompt after picking a preset to add custom details ("with a marble countertop", "on a wooden surface", "next to a glass of orange juice").

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