Copy Studio

Copy Studio is the writing engine behind every word on every Mashup-built page. You do not have to invoke it directly — every Page Builder run already uses it — but you can also use it standalone to rewrite copy on any product or page.

When Copy Studio Activates

Anywhere you can edit text in the Design Studio, an AI rewrite affordance appears next to the field. Click it to invoke Copy Studio for that block only.

You can ask for:

• More concise — Trim the block to its essentials.
• More authoritative — Confident, declarative tone.
• More playful — Light, conversational, with a touch of humour.
• More aspirational — Editorial, lifestyle-forward.
• More technical — Specification-forward, factual.
• Custom — Type a one-line instruction ("make it sound like Apple's product page copy") and the model follows it.

Each rewrite is independent — adjusting one block does not change others. Rewrites are unlimited on every plan, so feel free to iterate.

Tone Across the Page

If you want the entire page rewritten in a specific tone, the easiest path is to set tone at the build step — there is a tone selector in the build flow just before the Design Studio loads. Otherwise, walking through the page and rewriting each section is fast.